As the world embraces the warm, inviting hues of PANTONE 17-1230 Mocha Mousse, businesses are presented with a golden opportunity to infuse their branding with the latest trend in colour. MAP Marketing Services is here to help you do just that—by seamlessly integrating this rich, comforting brown into your marketing strategy. Whether you’re a business […]
Posts with the websites tag
FIVE WAYS TO BUILD A CONSISTENT BRAND MESSAGE
Yes, branding is about first impressions. But consistent first and ongoing impressions are everything! Consistency is what keeps your target market and influencers coming back again and again. According to Forbes, brand consistently across all platforms can increase revenue by up to 23%. About 50% of the content created by B2B marketers is focused on […]
NINE Calls to Action for Instant Leads
What is a call to action? A Call to Action (CTA) is where you tell visitors about the action you want them to take after viewing your Internet, Blog, or social media content. A successful CTA depends on the CTA content, placement, and design. If you don’t have an enticing offer for visitors to act, […]
FIVE Simple Ways to Optimize Your Website for More Leads
Optimising your website to generate sales leads is strategic process. Website visitors are converted into sales leads when they click on a Call-To-Action (CTA) found on your website or blog. The CTA leads them to a landing page that includes a form to collect visitor contact information and an opportunity for follow up. Optimise Your […]
B2B Marketing Strategy & Tactics 2022 Style
Market Strategy is WHAT you are going to do to achieve your marketing goals. Tactics are HOW you are going to support your strategy. Strategy comes first because it deals with your business direction relative to your competitors. A well-designed marketing strategy lets you identify and correct your tactics mistakes. And allows you to save […]
Four Tips for Marketing Your Professional Practice
Author Maria Charlton When I started business in 1989, I planned to focus on marketing professional practices, but the business readiness was not there, so I had to diversify. But in the last two decades I was privileged to provide marketing services to professional associations, surveyors, accountants, engineers, law firms and more. If you Google […]